19 10, 2017

PSA Director Preference Survey

jmcdowell2021-04-28T18:54:50+00:00Blog, Data Tools, Measurement, Nonprofit, PSA, Uncategorized|

Most nonprofits that have public service announcement (PSA) campaigns develop [...]

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24 07, 2017

Actionable Digital Analytics That Matter

wwa_cat2020-05-12T15:58:47+00:00Blog, Branding, Data Tools, Digital, Marketing, Measurement, Nonprofit, Uncategorized|

Photo courtesy of Siteimprove. 2017 AMA Nonprofit Marketing Conference Recap [...]

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21 07, 2017

Nonprofit Content That Converts

KPoe2020-05-12T15:58:47+00:00advertising, Blog, Branding, Digital, Marketing, Measurement|

2017 AMA Nonprofit Marketing Conference Recap Adva Priso of Anne [...]

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20 12, 2016

3 Key Outcomes Linked to Nonprofit ROI

acarney2020-05-12T15:58:49+00:00Blog, Measurement, Nonprofit|

Many communications blogs will tell you how to do nonprofit [...]

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5 01, 2016

Create a nonprofit dashboard and get actionable results

jmcdowell2020-05-12T15:59:41+00:00Blog, Measurement, Nonprofit|

It’s been a while since I’ve blogged about one of [...]

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21 07, 2015

ROI is not the same as measuring success

jmcdowell2020-05-12T15:59:41+00:00Associations, Blog, Digital, Measurement, Nonprofit|

I was randomly on Twitter scrolling my timeline last Sunday [...]

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